Unless a recipe specifies otherwise, you’ll maximize your flavor with paprika by adding it later in the cooking time. Prolonged exposure to high temperatures can degrade both the color and the flavor from paprika, creating a less attractive dish.  

Paprika originates from central Mexico, but it was brought to Europe in the 16th century by Christopher Columbus. Sometime after, paprika made its way to Hungary, and has been a staple food there ever since. Paprika is the Hungarian word for pepper. It’s the country’s national spice, and they spoon it on to pretty much any dish you can think of – from soups, stews and sauces to rice and eggs. It plays the starring role in Hungary’s most celebrated dish – goulash (a warming winter stew made from red meat, onions, potatoes and vegetables, served over egg noodles).